Storytelling for the global hotel brand Marriott
- Sarah Gordon
- 1 day ago
- 1 min read

As a world-leading hospitality brand, Marriott International needs more than just marketing copy; it requires authentic travel storytelling that resonates with a discerning, global community of members.
I work closely with the editorial team in charge of Marriott Bonvoy Traveler to create authoritative articles and high-performance landing pages that bridge the gap between initial inspiration and the final booking.
Writing for a brand of Marriott’s global scale requires a unique blend of travel article writing expertise and a deep, intuitive understanding of hospitality SEO. As a recognised travel expert, I leverage my years of high-level journalism to provide Marriott with content that isn't just informational, but truly immersive.
I develop destination guides, combining my on-the-ground knowledge with strategic keyword integration to position Marriott as the definitive authority in the region.
I also create high-intent travel narratives, moving past generic tourist advice to provide the insider perspectives that the modern luxury traveller craves.
Every piece I craft is designed to feed Marriott’s vast digital landscape, ensuring that my editorial contributions support the brand’s wider goals of guest engagement, retention, and brand loyalty.
My ongoing contributions to Marriott Bonvoy Traveler help maintain the brand's position as a visionary leader in the travel space. It is a partnership that proves that even for the world’s most dominant hospitality brands, expert travel content writing remains the most effective way to build lasting brand affinity.
Looking to elevate your brand’s editorial voice with an expert perspective?



