I TELL STORIES
THAT SHAPE BRANDS
Because consumers buy from brands they admire
Over 20 years, my career has taken me from PR to journalism and branding to marketing.
Travel Editor at MailOnline, I was also a Launch Editor for its native commercial initiative across the UK, US, and Australian markets, and later Commercial Travel Editor at The Telegraph.
And as Editor at international creative agency DAf, I sipped my way through wine and spirits brands such as Casillero del Diablo, Osborne and Torres, defining their brand communication strategy and launching new products and advertising campaigns.
Today, I combine journalism with consultancy, specialising in travel, wine and luxury brands. I bring my years of expertise and an open, enquiring mind to the table, providing a unique blend of strategy and editorial-led creativity to develop and tell your stories.
MY
APPROACH
There is no one-size-fits-all when it comes to a brand development strategy and digital marketing. It’s why I take a bespoke approach to every project I work on.
From brainstorms to editorial consultancy, brand strategy to digital marketing campaigns, I start every project by listening. Once I know where you are as a brand, the challenges you face and your business goals, I set about working as part of your team to deliver results.
