Formerly the Commercial Travel Editor at The Telegraph and Travel and Commercial Editor at MailOnline, I became Head of Content at wine and spirits creative agency DAf before founding my own agency, Contese. Today, I work as a brand strategist and content marketing consultant, providing editorial and branding expertise that delivers business results.
STORIES THAT SELL
When it comes to the worlds of travel and wine, it’s the stories you tell that create meaningful connections and shape your brand. In the luxury sphere, the right narratives have the power to influence customer experience, inspire emotion-led decisions and build brand loyalty. That’s where I can help.
From establishing your brand story to developing a complete brand messaging strategy, as a luxury brand strategist, I go to the heart of your business to offer creative direction, identity and positioning.
Knowing what to say and where is key to your success. I’ll work with you on developing a content creation strategy that connects your message across all touchpoints, ensuring a joined-up approach.
Whether you’re looking to improve the UX of your website, build your backlinks or create a blog post strategy to build authority in your sector, as your digital marketing specialist, I help you rank online.
Using my experience as a senior journalist, I can support you with PR collaborations, strategic partnerships and editorial campaigns so you get the most out of each opportunity for your brand.